

Deliciously Smart Protein Snacks
Genius Gourmet makes better-for-you protein snacks that taste like the real thing — low in sugar, keto-friendly, and gluten-free. Founded in 2019 in Coeur d'Alene, Idaho by Lance Rankin, a co-founder of Premier Protein, the brand set out to close the gap between clean nutrition and craveable flavor. Its lineup spans protein bars, wafer bars, crispy protein treats, protein puffs, keto chips, and RTD protein drinks — including a SKIPPY peanut butter collaboration — now stocked in thousands of retailers nationwide.